How to Target Multiple Stakeholders In a Single Account

In this episode Dan Sanchez reviews the quintessential book on the topic of ABM: “ABM is B2B” by Sangram Vajre. 

In this episode, Dan Sanchez introduces B2B Growth’s first ever bi-monthly deep dive and explains why he chose to explore Account Based Marketing as his first topic. 

In this episode, Dan Sanchez talks with Dan McGaw about ov erlooked marketing automation techniques that B2B companies can use to create magical experiences for their customers and future customers. 

In this episode we talk to Tiffany Heimpel , Sales Manager, Marketing Solutions at LinkedIn about.. . 

1. Balancing parenting while working

2. Why nobody is talking about the struggle

3. Tips for staying more productive as a parent and professional

4. Including your work in your home life and your home life in your work