B2B Growth: Your Daily B2B Marketing Podcast
B2B Growth: Your Daily B2B Marketing Podcast

Episode 2019 · 1 month ago

Driving Demand: The Roadmap to Implementing Change

ABOUT THIS EPISODE

In the latest installment of our deep dive into demand generation, Lesley Crews talks with Carlos Hidalgo about his book, Driving Demand. They also discuss the roadmap to implementing change in your organization, creating an accountable culture and how to embrace the change.

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