B2B Growth: Your Daily B2B Marketing Podcast
B2B Growth: Your Daily B2B Marketing Podcast

Episode 1994 · 1 month ago

Every Book on ABM Compared (I Read Them All)

ABOUT THIS EPISODE

In this episode, Dan Sanchez reviews every book he read on Account-Based Marketing and gives recommendations on which books are best and for who.

Here's the list of the books reviewed: 

  1. B2B is ABM by Sangram Vajre
  2. Account-Based Marketing for Dummies by Sangram Vajre
  3. Practitioners Guide to Account-Based Marketing by Bev Burgess
  4. Account-Based Marketing by Chris Golec, Peter Isaacson, Jessica Fewless
  5. Buyer Based Marketing by Matthew Kraska
  6. No Forms, No Spam, No Cold Calls by Latane Conant
  7. The Book on Account-Based Marketing by Bassem Hamdy
  8. Unleash Possible by Samantha Stone
  9. Content-Based Networking by James Carbary
  10. Hot to Get a Meeting with Anyone by Stu Heinecke
  11. The Ultimate Sales Machine by Chet Holmes

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